Signage Design and Way Finding
Working closely with Diversity Architects, we referenced the signature horizontal language of the OCC’s facade in adopting consistently linear visual language and a bespoke broken typeface for the building’s signage and way finding.
The stencil-spray application of the signage design softened the grandeur of the OCC building. The off-black colour directly echoes the architect’s palette while the yellow is a response to the egg-shaped and yolk-coloured central architectural form. We wove a visual thread leading from the street into the foyer and all the way up to the seventh floor, uniting architecture with graphics and optically acclimatising the visitor.
Client: Onassis Cultural Centre
Location: Athens, Greece
Photograpy: Yiannis Soulis